a woman smiling in a black turtle neck against a grey and white background

Hi! 👋🏽 I’m Sarah, a UX writer and content designer. I enjoy designing content that makes things easier, listening to people during user research interviews, developing style guides, and training other writers. I’m a California native (by way of Oregon) and I love the ocean. 🏖️ When I’m not busy building better content strategies, I’m baking vegan desserts, playing my guitar, practicing my French (bonjour!), or walking with my family at the lake in Dallas, Texas.

How I can help

Content Design: Structuring content so that people get the information they need when they need it.

Information Architecture: Organizing information in a way that’s easy to understand.

UX Writing: Crafting clear, concise, and useful copy that improves experiences.

Taxonomy and Labeling: Grouping and naming things so they're intuitive.

Design Systems: Creating scalable patterns and standards for product teams.

Messaging and Positioning: What to say, how to say it, and when to say it.

Editing: Keeping what's necessary, tossing what's not. 

Simplification: Making the complicated seem easy.

Mentorship and Coaching: Teaching, advising, and problem solving.


“Sarah has the uncanny ability to perform with attentive leadership while partnering with her team and colleagues. She is able to help all stakeholders feel at ease and genuinely cares about people.”

—BrainPOP Learning Coach

Work experience

Senior UX Content Designer, UX Researcher | BrainPOP May 2024 - Present

UX Writer / Content Designer / UX Researcher | BrainPOP May 2022 - May 2024

Content and Community Moderation Manager | BrainPOP Sep 2021- May 2022

UX Writing / Content Design Advisor | UX of EdTech Mar 2022 - present

Content Designer | Writer’s Grit Aug 2020-present

Education Director | Writer’s Grit Jul 2019-Aug 2020

Writing Professor | Dallas Colleges Aug 2020 - Dec 2022

Curriculum Specialist | ECS Learning Systems Jun 2020 - Jun 2021

Writing Educator | Dallas Christian Academy Aug 2017 - Aug 2021

School Principal | Foothill Adventist School Jul 2014- Jul 2017

Teaching Principal | Peninsula Adventist School Aug 2006- Jul 2014

English Instructor | La Sierra University Jun 2004 - Jun 2006


M.A. Leadership and Administration | La Sierra University 2017

M.A. English | La Sierra University 2006

B.A. Liberal Arts | La Sierra University 2004

Education


Certifications and Courses

Advanced Figma for Content Designers | UX Content Collective 2024

Design Thinking | Harvard Business School Online 2023

AI for Everyone | DeepLearning.AI Coursera 2023

ADP 500 Mentorship Minutes Milestone | ADP List 2023

UX Writing Certificate | UX Content Collective 2022

Diversity, Equity, and Inclusion | Kantola Training 2020

Online Teaching Certificate | Duke University Online 2019

Inbound Marketing Certificate | Hubspot 2019

Teaching English as a Foreign Language | myTEFL 2018

“Sarah has a knack for relating to the user, promoting an evidence-first approach, knowing the right questions to ask, advocating for precision in her work, and communicating clearly and effectively.”

—BrainPOP UX Researcher